BigCommerce Pricing: What You'll Pay and What Drives the Cost

A complete breakdown of BigCommerce pricing for UK merchants — plans, real total costs, revenue thresholds, and what to factor in before you commit.

Prices are in USD and subject to change. Check the BigCommerce pricing page for the current published rates before making any decision.

All prices are in USD. BigCommerce bills UK merchants in dollars — you'll pay at your card's prevailing exchange rate, plus any foreign transaction fee your bank applies, typically adding 1–3% to the headline figure.

The Short Answer on BigCommerce Pricing

BigCommerce has four plans. Three are fixed-price; one is negotiated.

Standard

• $29/month on annual billing, $39/month on monthly billing

• Annual sales cap: $50,000

• Approx. £274/year at current exchange rates

Plus

• $79/month on annual billing, $105/month on monthly billing

• Annual sales cap: $180,000

• Approx. £746/year at current exchange rates

Pro

• $299/month on annual billing, $399/month on monthly billing

• Annual sales cap: $400,000 (overage applies above this — see below)

• Approx. £2,825/year at current exchange rates

Enterprise

• Custom pricing, negotiated directly with BigCommerce

• No sales cap

• Starting contracts typically reported from around $1,000/month

Annual billing saves 25% across Standard, Plus and Pro.

If you're committing to the platform, it's the obvious choice.

The Pro plan adds $150/month for every additional $200k in annual sales above $400k — up to $1m, at which point BigCommerce typically moves merchants onto Enterprise.

What's Included Across All Plans

Before getting into what separates the tiers, it's worth being clear about what every plan includes — because BigCommerce is more generous at the entry level than most platforms:

• Unlimited products, file storage, and bandwidth

• Unlimited staff accounts

• No BigCommerce transaction fees (you'll still pay payment gateway fees, but BigCommerce doesn't take a cut on top)

• Single-page checkout

• Real-time shipping quotes

• Built-in blog and product reviews

• Apple Pay, Google Pay, and Amazon Pay support

• SSL certificate

• 24/7 live support

The no-transaction-fee point matters more at volume. On Shopify's Basic plan, the platform charges an additional 2% on every transaction unless you use Shopify Payments. At £5m in revenue, that's £100,000 in platform fees alone. BigCommerce charges no additional fees on top of your gateway fees.

Breaking Down Each Plan

Standard — $29/month (annual) or $39/month (monthly)

The Standard plan is the entry point. It covers most of what a small or early-stage store needs: unlimited products, real-time shipping, multiple payment options, up to 3 storefronts, and 4 inventory locations.

The ceiling is $50,000 in annual online revenue. Once you exceed that on a trailing 12-month basis, BigCommerce automatically moves you up to Plus — with the corresponding price increase.

What Standard doesn't include: abandoned cart recovery, customer segmentation, stored credit cards, or product filtering. These are conversion-critical features for growing stores. If you're already past early-stage, Standard is probably the wrong plan.

Who this plan is actually for: genuinely new stores, or businesses running a secondary channel that doesn't need to scale.

Plus — $79/month (annual) or $105/month (monthly)

Plus adds the features that make a meaningful difference to conversion and retention: abandoned cart recovery, customer groups, stored credit cards, and persistent cart. The revenue ceiling rises to $180,000.

For stores with annual online revenue between $50k and $180k, this is the correct plan. The abandoned cart tool, when set up properly, typically pays for itself several times over.

What Plus still doesn't include: product filtering (faceted search), Google Customer Reviews integration, or custom SSL. If you sell a catalogue with real depth — significant variations, multiple categories — the absence of product filtering is a constraint.

Pro — $299/month (annual) or $399/month (monthly)

Pro adds product filtering, Google Customer Reviews, custom SSL, and up to 8 storefronts and inventory locations. The revenue ceiling is $400,000, with an overage charge of $150 per month for each additional $200k in sales above that.

At $299/month on an annual plan, Pro costs roughly £2,800/year at current exchange rates. That's the floor. If your store is doing $600k in annual revenue, you're on Pro plus one overage band — closer to $4,500/year before any other costs.

The overage model is worth understanding before you commit. As sales grow in the Pro tier, your platform cost increases automatically without a plan change. By the time you hit $1m in annual online sales, BigCommerce will typically move you into Enterprise pricing discussions.

Who Pro is for: established merchants with a real catalogue, doing $180k–$400k in annual online sales and needing filtering and multi-location fulfilment.

Enterprise — Custom Pricing

Enterprise is negotiated directly with BigCommerce's sales team. There's no published price. Based on publicly available estimates and merchant reports, expect to start at around $1,000/month, with costs scaling based on GMV, integrations, storefront count, and contract length.

Enterprise includes everything from Pro, plus:

• Price lists (different pricing per customer group — essential for B2B and wholesale)

• Unlimited API calls

• Priority support and a dedicated account manager

• Custom payment rates

• Deeper B2B capability via the B2B Edition add-on (separately priced)

If you need price lists for wholesale or trade customers, you can't get them on any plan below Enterprise. This is a meaningful structural constraint for B2B merchants evaluating BigCommerce.

What BigCommerce Pricing Looks Like in Practice (UK Merchants)

BigCommerce prices in USD. There's no GBP billing option. For UK merchants, the actual cost is slightly higher than the listed price due to exchange rates.

At current rates (approximately £1 = $1.27), rough GBP equivalents on annual billing:

Standard

• ~£274/year

Plus

• ~£746/year

Pro

• ~£2,825/year

Enterprise

• Custom — negotiate directly with BigCommerce

These figures don't account for foreign transaction fees from your card provider or exchange rate fluctuations over a 12-month contract. Budget for a small buffer.

Where BigCommerce Cost Actually Creeps Up

The plan price is the starting point. For most established merchants, the real total cost of ownership is higher. Here's where the gap opens.

### Themes

BigCommerce offers free themes, but the free catalogue is limited. Premium themes run $150–$400 as a one-time purchase. That's a relatively small cost compared to Shopify's ecosystem, but it's not zero. Factor in development time if the theme requires customisation — a custom theme built on BigCommerce can range from £25k up, depending on complexity.

Apps and Integrations

As stores scale, third-party apps become inevitable: advanced review platforms, loyalty tools, subscription management, ERP connectors, PIM systems, and marketing automation.

App costs vary widely. A mid-sized operation running 8–12 paid integrations could easily add $500–$2,000/month to the platform cost. Map your integration requirements before you compare plan prices — two stores on the same plan can have very different monthly costs depending on their app stack.

Development

BigCommerce is more architecturally flexible than many platforms, but that flexibility requires additional development resources to unlock.

Custom development, ongoing maintenance, headless builds, and integration work all sit outside the platform fee.

Payment Processing

BigCommerce charges no transaction fees, but your payment gateway does. Stripe and PayPal have their own rates. BigCommerce's partnership with Braintree (PayPal) offers preferential rates on Plus and above — in the UK, these start from 1.20% + 30p per transaction. At high volumes, this warrants proper modelling.

The Revenue Threshold Mechanic

This is the cost driver most merchants underestimate when choosing a plan.

BigCommerce automatically upgrades your plan when your trailing 12-month online revenue exceeds the plan ceiling. There's no opt-out. If your store does $55,000 in a 12-month window, you're on Plus pricing — whether you planned for it or not.

The consequence: budgeting on current revenue without projecting growth can leave you materially underestimating platform cost within 12–18 months of launch. Model costs at your 3-year revenue forecast, not your current run rate.

BigCommerce vs Shopify: How the Pricing Actually Compares

Most merchants comparing platforms will be looking at BigCommerce and Shopify side by side. The plans are priced similarly at the entry level, but the comparison shifts based on volume and structure.

Plan-level pricing is similar. Total cost of ownership often isn't.

Shopify charges transaction fees (0.5%–2%) unless you use Shopify Payments. BigCommerce charges none. At £2m in annual revenue, even a 0.5% platform fee is £10,000/year, which more than closes any plan-price gap.

Shopify's app ecosystem is larger and more mature, which means more choice but also more subscription creep. BigCommerce's native feature set reduces dependency on paid apps at the entry and mid tiers.

Shopify's admin interface is widely considered more intuitive, which affects internal training time and operational overhead. BigCommerce is more powerful out of the box, but that power comes with a steeper learning curve.

For B2B merchants, the comparison is clearer: BigCommerce's native B2B capability (particularly in Enterprise with price lists and B2B Edition) is significantly more developed than Shopify's — though Shopify has been investing in this area.

Neither platform is universally cheaper. The right comparison is a modelled TCO based on your specific volume, integration requirements, and team.

A Practical Decision Framework: Which Plan, and When

If you're under $50k in annual online revenue and just getting started, Standard is the correct plan. You won't outgrow it immediately, and it doesn't foreclose anything.

If you're between $50k and $180k, or if you need abandoned cart recovery and customer segmentation now, start on Plus. The conversion tools justify the step up.

If you have a real product catalogue, need filtering, or are doing $180k–$400k: Pro. Don't try to stretch Plus — the absent features will cost you more in lost conversion than the plan upgrade.

If you're above $400k in annual online sales, need wholesale pricing, or have complex API requirements, you're in Enterprise territory. Get a quote from BigCommerce directly and model a 3-year cost — not a 12-month one.

A note on growth projections and plan selection

Choosing a plan based on current revenue and expecting to stay there is a common mistake. BigCommerce's revenue thresholds are based on a trailing 12-month period. A strong quarter can trigger an automatic upgrade. Build a revenue model for years 1, 2 and 3 before signing an annual contract, and price in year 2.

The Costs That Don't Appear in the Plan Comparison

Merchants who have been through a replatform know that the platform licence is rarely the main cost.

Migration work

Data migration, redirect mapping, integration re-configuration. For an established store, this typically ranges from £15,000 to £60,000, depending on complexity.

Design and build

A properly implemented BigCommerce store with a customised theme and integrated stack isn't a ‘done in a week’ project.

Internal resource

The time your team spends on project scoping, testing, training, and management. This cost is real; it just doesn't appear on an invoice.

Post-launch stabilisation

The period after go-live where things need fixing, edge cases emerge, and performance needs tuning. Budget for it.

The platform licence is often 10–15% of the total first-year cost of a replatform. Optimising the plan price while underestimating everything else is the most common financial mistake in ecommerce project planning.

FAQs

Does BigCommerce charge transaction fees?

No. BigCommerce charges no additional transaction fees on any plan. You pay your payment gateway's standard processing fees, but nothing on top to BigCommerce.

Is BigCommerce pricing in GBP for UK merchants?

No. BigCommerce bills in USD. UK merchants pay in dollars at their card's prevailing exchange rate. There's no GBP billing option.

What happens if my store exceeds the revenue cap on my plan?

BigCommerce automatically upgrades your plan based on your trailing 12-month online sales. You don't need to do anything; you'll be billed at the higher rate.

Can I negotiate BigCommerce pricing?

On Standard, Plus, and Pro, the published prices are fixed. Enterprise pricing is fully negotiated—GMV, term length, integration scope, and storefront count all affect your price.

What is the minimum BigCommerce Enterprise cost?

BigCommerce doesn't publish Enterprise pricing. Based on merchant reports and publicly available estimates, starting Enterprise contracts typically start at approximately $1,000/month, scaling up based on requirements.

Does BigCommerce offer a free trial?

Yes. BigCommerce offers a 15-day free trial. No credit card is required to start.

How does BigCommerce pricing compare to Shopify?

Plan-level prices are broadly similar, but Shopify charges transaction fees (unless you use Shopify Payments) that BigCommerce doesn't. At meaningful revenue levels, the absence of transaction fees on BigCommerce provides a significant cost advantage, assuming no Shop Pay. However, the total cost of ownership depends on your specific integration stack, development needs, and internal resources.

What is the BigCommerce Pro overage charge?

Once your store exceeds $400,000 in annual online sales on the Pro plan, BigCommerce charges an additional $150/month for every $200k in sales above that threshold. For sales above $1m, BigCommerce typically moves merchants to Enterprise.

Does BigCommerce pricing vary by country?

The plan prices are the same globally, but payment processing rates vary by region. UK merchants using Braintree (BigCommerce's preferred processor) receive rates starting at 1.20% + 30p per transaction, which are lower than the default US rates.

Is BigCommerce the Right Platform for Your Business?

Platform pricing is the easy part of this decision. The harder questions are whether BigCommerce fits your integration landscape, whether it can support your catalogue and operations at 2x current scale, and whether the migration is commercially justified before you spend anything.

If you're actively evaluating BigCommerce — whether as a first platform or a migration destination — Strawberry's Clarity diagnostic is designed for this stage. It's a structured assessment of platform suitability, integration requirements, and commercial viability, providing a clear basis for decision before committing to a build.